Works

Spatial Topology

Independently redesigned and built the corporate website for an indoor positioning company — Lighthouse score 43 to 96, 250% more organic search clicks, 138% engagement growth

Category
UI · UX
Role
Product Manager, UI/UX Designer & Front-end Developer
Timeline
6 months

Overview

Spatial Topology is a technology company in Taipei specializing in indoor positioning and mapping solutions for parking facilities, hospitals, malls, and airports. The existing website was outdated, slow, and not optimized for mobile.

Challenge

  • Slow load time and poor performance causing low engagement
  • Unclear navigation and disorganized content
  • No mobile responsiveness
  • Difficult to showcase new products

Approach

  • Audited the existing website to identify performance bottlenecks and UX issues
  • Created a sitemap using Relume to organize information architecture
  • Redesigned with a software-focused image, introducing dedicated case studies and solutions pages
  • Built with Next.js, Tailwind CSS, shadcn/ui, and Sanity CMS
  • Implemented analytics to monitor user behavior

Results

  • Lighthouse: 43 → 96 (Performance), Best Practices: 56 → 100, Accessibility: 80 → 90, SEO: 85 → 92
  • Load time: 4.4s → 1.3s (70% faster)
  • Organic search clicks: 42 → 151 (250%+ increase)
  • Average search ranking: 7.44 → 6.67
  • Engagement time per active user: +138.6%
  • Engagement time per session: +110.2%